Increase Your Margins Without Hiring a Full-Time CFO
Marginfy helps founder-led businesses uncover profit leaks, optimise pricing and improve cash flow — through Fractional CFO services, pricing strategy and profitability analysis.
Growing Revenue Doesn't Guarantee Growing Profits
Most founder-led businesses hit a wall where top-line growth stops translating into bottom-line results. These are the warning signs.
Revenue grows, profits don't
You're hitting new revenue records but margins are thinning. Growth is eating cash rather than generating it.
Pricing based on gut feel
Prices were set years ago and haven't changed. You're not sure if you're covering true costs or leaving money behind.
Cash flow is unpredictable
You're profitable on paper but constantly watching the bank account. Timing of cash in and out is a mystery.
No visibility by product or channel
You know overall revenue and cost — but not which products, customers or channels are actually driving profit.
Reporting looks backward
Month-end reports arrive late and describe history. There's no forward-looking view to guide decisions.
No strategic finance partner
Your accountant does compliance. Your bookkeeper does transactions. But no one is advising on the commercial decisions that drive growth.
Sound familiar? You're not alone — and the solution isn't working harder. It's working with better financial intelligence.
Everything You Need to Improve Profitability
From one-off pricing reviews to ongoing Fractional CFO support, Marginfy delivers CFO-level expertise scaled to your business.
Fractional CFO Services
CFO-level strategic finance expertise on a flexible retainer. Monthly reporting, forecasting, cash flow management, board reporting and strategic advice — without the full-time cost.
- Monthly management reporting
- Cash flow management
- Board reporting
- Strategic finance advice
Pricing & Profitability Reviews
A deep-dive commercial analysis of your pricing, product profitability and unit economics. Identify exactly where you make and lose money — then optimise.
- Pricing strategy
- Product & channel profitability
- Margin optimisation
- Scenario modelling
Financial Modelling
Dynamic, decision-ready financial models for pricing, forecasting, investment appraisal and strategic planning. Built to be used, not filed away.
- Three-way financial models
- Pricing models
- Scenario analysis
- Investment cases
Finance Function Advisory
Transform your finance function from a compliance activity into a strategic asset. ERP implementation, process redesign, controls improvement and reporting enhancement.
- ERP implementation
- Process redesign
- Controls & governance
- Reporting enhancement
Standard advisory rate: AUD $200/hr · Minimum engagement: AUD $2,500
Schedule a Discovery CallDeep Sector Expertise, Practical Results
Marginfy brings specific industry knowledge to every engagement — not generic financial advice, but sector-relevant commercial intelligence.
Profitability Intelligence Software Built for Decision-Makers
Stop waiting for month-end reports. Marginfy Software gives you real-time visibility into your margins, customer profitability and pricing performance — with AI-generated insights that tell you exactly what to do next.
"Your CFO in your pocket."
Product Profitability Analysis
Customer Profitability Scoring
Margin Diagnostics
Pricing Optimisation
Scenario Modelling
AI-Generated Insights
Meet Clemency Mdaya
Founder & Fractional CFO · Melbourne, Australia
Clemency is a senior finance executive with 15+ years of experience in commercial finance, pricing strategy, profitability analysis and strategic planning. Most recently Division Manager – Finance at the Australian Grand Prix Corporation, where he managed finance across $200M+ in annual revenue.
Marginfy was founded to give founder-led businesses access to the same calibre of financial leadership that large corporations enjoy — at a fraction of the cost, and with a far deeper commercial focus.
Clemency Mdaya
Founder & Fractional CFO
Ready to Find Your Profit Leaks?
Book a free profitability review. In 30 minutes, we'll identify your biggest margin opportunities and outline exactly how Marginfy can help.
No commitment. No hard sell. Just a clear picture of your profitability.